A new, member-funded organisation has officially launched to promote and support manufacturing in South Africa.

The Manufactured in South Africa Campaign is led by a committee of Directors drawn from South African-based manufacturers, alongside leaders from organisations that actively support local trade and industry. This ensures the initiative is guided by real industry experience and aligned with the needs of the manufacturing sector.

At the heart of the campaign is the introduction of a distinctive new “Manufactured in South Africa” marque. This mark enables companies to clearly communicate the local origin and authenticity of their products - both locally and internationally.

The logo, commissioned by the Campaign Directors and developed by a professional design and branding agency, takes inspiration from the South African flag. It has been carefully crafted to function not only as a recognisable logo, but also as a directional device - symbolising forward movement and national pride.

Designed for versatility, the marque works across a wide range of media, materials, and product applications. It also allows for regional localisation, enabling manufacturers to highlight their provincial or regional roots.

Manufacturers wishing to use the marque can apply via the official campaign website. All applicants undergo a verification process to confirm that their products are genuinely manufactured in South Africa. Once approved, members pay a nominal fee to maintain and use the mark.

Greg Owen, Director of the Manufactured in South Africa Campaign, commented:

“We are proud to launch the Manufactured in South Africa Campaign and to play a role in strengthening our country’s industrial future. South Africa produces world-class products across sectors - from chemicals and ICT to metals, textiles, clothing and footwear.

This campaign is about giving those manufacturers the recognition they deserve and helping them compete more effectively both locally and globally.”